Tech Talk; Real Impact.
Fuel for Your eCommerce Strategy.
Category: Client Support
22/10/25:
Client Support
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Optimisation
AWS Outage – What, How, Why
When an outage occurs, even for a short period, it can disrupt online sales, customer interactions, and overall site performance. Essentially, when these systems go down, businesses face potential lost revenue, frustrated customers, and operational delays.
06/11/24:
Client Support
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Conversion Rates
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eCommerce
Reducing Site Downtime
Site downtime is one of the most detrimental factors affecting an eCommerce business, directly impacting revenue, customer satisfaction, and brand reputation. To reduce downtime, it’s crucial to implement a proactive approach, ensuring that your website...
29/10/24:
Client Support
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eCommerce
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Security
Click Fraud in eCommerce
Click fraud is a deceptive and costly tactic where fraudulent clicks drain ad budgets and distort metrics. The impact of click fraud undermines the ability to connect with genuine customers, diminishes return on ad spends,...
30/08/24:
Client Support
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eCommerce
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Inventory Management
Complex Product Search
Complex product search often determines whether a potential customer find what they are looking for or leaves the site in frustration. Unlike simple searches, which may involve typing in a brand name or general product...
26/08/24:
Brand Retention
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Client Support
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eCommerce
Reducing Bounce Rates in eCommerce
Bounce rates are a critical metric that refers to the percentage of visitors who land on a webpage and leave without interacting further or navigating to another page within the site. High bounce rates can...
06/04/24:
Brand Retention
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Client Support
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Conversions
Navigating eCommerce Pain Points
A critical aspect to consider when improving an eCommerce site is which pain points can consistently disrupt the shopping. To create a more seamless experience for customers, using these strategies can help make their site...
04/04/24:
Client Support
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Cyber Security
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eCommerce
The Impact of One-Page Checkout
Traditional multi-page checkouts often lead to cart abandonment as users navigate through various steps, providing information on different pages. One-Page Checkout condenses this process onto a single, user-friendly page, allowing customers to complete their purchase...
06/03/24:
Client Support
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eCommerce
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Search Engine Marketing
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SEO
SEO for eCommerce – The Perfect Content Length
Search engines prioritise content that provides value to users and while the quality of your content is paramount, longer-form content tends to perform better in search engine rankings as it allows you to explore topics...
06/03/24:
Client Support
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Integrations
Product Feed Data
Product feed data, in its simplest form, is a structured file containing information about your products. This includes details such as product name, description, price, availability, and more. This data acts as the backbone for...
01/03/24:
Client Support
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eCommerce
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Systems
The Value of dbg Web Support
Our client recently had their domain suspended due to the domain having a de-registered ACN (all Australian domains require a valid ABN, ACN or other form of valid Australian registration). The domain registrar had emailed...