Services > Email Marketing
Email Marketing
Email Marketing is one of the best online promotion tactics you can use to stay in touch with your customers. You can easily create high-impact emails that are as professional as your business. With email marketing you can promote specials, make announcements, educate your customers and build long lasting relationships.
DBG uses a third-party email marketing provider called Constant Contact. Why reinvent the wheel when it already works so well? So well in fact that we use Constant Contact for all of our own email marketing - it’s just so easy!
Email Marketing with Constant Contact:
Constant Contact makes it easy for you to create sleek professional looking emails quickly and with no technical knowledge.
You can choose from hundreds of pre-defined templates or you can customise one to be your own with an easy-to-use ‘point and click’ interface.
Email Marketing Campaigns
Set up your emails with the step-by-step email wizard complete with one-screen edit & preview options. To arrange your email content you simply drag and drop content boxes where you want them and have complete control over colours, fonts, text formatting and image placement.
Manage Email Templates
With over 300 free customizable templates it’s easy to see why this email marketing software is so popular. Templates range from newsletters, promotions and events right through to holiday and seasonal themes with both basic template and customizable template options.
Other features include:
- Automatically generated text version
- Option to insert links and images
- Add sales coupons
- Insert survey links
- Add PayPal click to buy options for products
Manage Contact Lists
You can import all your current contacts from your existing database, Microsoft Outlook or other list management software. Also included is bounce email management, unsubscribe comment boxes and list segmentation functionality!
Image Hosting
Instead of hosting your own images Constant Contact does it for you, simply browse for you file, upload and insert into your email! Features include unlimited image folders, image library, campaign usage details and thumbnail previews.
Advanced Reporting & Tracking
Find out what's happening to your emails once they leave your hands! Both summary and detailed reporting is available to see who opened your email, what they clicked and if they forwarded to their friends and family. Track how many people opted out after a particular email, and monitor the effectiveness of each email in returning people to your website.
Email Delivery
Constant Contact has strong permission based policies - your subscribers can unsubscribe safely at any time. Complete with comment box so you can find out why your subscribers are leaving.
Features for your website
Below is a list of nifty tools you can add to your website to increase the opt-in rate for your email sign ups and monitor how many people are joining through your website.
- Refer a friend banners
- Sign up banners and welcome emails
- Daily or weekly sign up reports
If you think you'd like to take advantage of all these great email marketing features, get in Contact with us today on 1300 723 618.
